Thursday, October 31, 2019

Not Finishing Well Essay Example | Topics and Well Written Essays - 500 words

Not Finishing Well - Essay Example We accept warfare or conflict as a normal part of life. The Divine Teachers want us to free ourselves from this condition by not looking backward but instead, by looking ahead. In Christian spirit, one sees that the most essential discipline is the nearness with Christ. Nearness implies the fidelity in carrying the teachings of Christ and applying them to one's daily life. This gives a person some plans or purpose in life. It is incumbent upon the followers of Christ to promote amity or harmony among the believers. They should enlighten and educate children to instill a growing hope. Ignoring this call is like a journey back, a failure. In his article Longevity with Distinction and Dignity-Finishing Well, Pastor Eugene Harder echoes that "Jesus died to remove the curse that prevented people from finishing well." We are reaching a new era in the history of mankind. And springtime is knocking at the door. For our brief sojourn on this life-giving planet, we could say that even though we did not start well, we could indeed find time to finish well.

Tuesday, October 29, 2019

Slow Food Movement Research Paper Example | Topics and Well Written Essays - 1250 words

Slow Food Movement - Research Paper Example The movement has 850 chapters, also known as local convivias, and they serve as the expressions for the movement’s ideology. Convivias nurture the relationship between the producers, appoint other convivia to attend to international events and organize events to try foods. The movement started in Bra, Italy the hometown of the founder, and then merged with another group in America that liked the ideas. The organization aimed at ensuring that the food does not cause harm to consumers but brings joy. The snail is the symbol of the movement as it moves slowly and eats during the journeys. The group undertakings aim at conservation of biodiversity in the food supply, train on taste and consolidate the producers and co-producers by conducting various events (Malatesta et al 5). The conservation of diversity comes amidst a period in which the world faces with the issues of convenience foods as well as agribusiness. Biodiversity reduces the spread of diseases between different plants as well as preserve soil fertility. It insists on the awareness of the general population on the safety of the food taken that is food should be free from contamination. The movement has about 80,000 members, which profoundly strengthens the movement, as it is accessible to all through its grassroots associates. The philosophy of the movement is the study of the quality of the food and taking the time to enjoy the food in a simple way to impart the daily life with joy (Malatesta et al 3). The movement considers consumers as co-producers because consumers they support the producers in preparation of food and usually get informed on food preparation. The movement obtains funds from various events, books and journal sales as well as the membership payments. The other sources of fund ing are the contributors or well-wishers, and institutions such as universities. The movement has an enormous budget distribution although it receives some subsides from the government book sales, membership payments (Malatesta et al 37). The philosophy of slow food is that food is more than just cooking and eating and that food should taste delicious, produced in a clean environment, and the producers should receive compliments for the good work (Malatesta et al 3). According to Julia Middleton, slow food is a concept, an approach of life and an approach of eating (Weir 10). Slow food educates the public on the production of healthy and wholesome food that is food prepared from the full raw materials. The major concerns within the movement circulate around good, clean and decent food to the co-producers. According to the book, the word good stands for delicious and nourishing food. The movement makes emphasis on the culture and the general population. The fair bit applies when the rich and the poor continue to enjoy healthy cooking and the farmers receive fair wages for their products (Weir 10). Clean indicates that the food sources for slow movement are safe and grown under proper agricultural practices (Weir 10). Most people within the community prefer local grown foods, as they are fresher than exported foods. Purchasing local food improves the local economy, protects green space, protect natural resources (Palmer 6). The movement carries out various projects in defense of biodiversity and members manage these projects around the globe (Malatesta, et al 10). Slow food utilizes the innovations and research projects from the food manufacturers and the traditional farmers (Malatesta, et al 11). Slow Food Movement has significant contributions to individuals and the community in general. Individually, the movement contributes to the good health and ensures that people eat food that contains the essential nutrients. The nutrients originate from the use

Sunday, October 27, 2019

The Inherently Unsustainable Of Mass Tourism Tourism Essay

The Inherently Unsustainable Of Mass Tourism Tourism Essay Tourism Industry is one of the fastest growing industries in the world. Tourism has long been a central component of the economic, social and cultural shift that has left its imprint on the world system of cities in the past two decades (Dumond; 2005 cited in Beben; 2006;1). According to the statistics of World Trade Organization, there was 693 million tourist arrivals across the globe in 2002 (Beben; 2006). Moreover, WTO and the World Tourism and Travel Council announced a possible increase in the number of tourists to close to 1 billion by the end of 2010 (Massound; 2010). Mass tourism is seen as a large number of people participating in tourism as well as inflexible and packaged standardized holidays (Poon; 1993). Starting from the 50s a new tourist demand leaded to a new stage in this evolutionary process. Tourism industry just like other Fordist industries has been supplying mass products, mostly considered under the label of mass tourism (Conti; Perelli; 2004). According to Conti and Perelli (2004;3), Thomas Cook created the tourism packages in the 19th century as the pioneering forms of mass tourism and the opportunity for the definitive shift from the aristocratic forms of vacation to the mass mobility of workers spending their paid holidays travelling. The concept of Cookism was used in a place of Fordism to express the era of mass tourism. Others seen mass tourism as consuming places by the large number of visitors (Urry; 1995). More recently mass tourism consumption experience has been linked to the ideas of a McDonaldization, Disneyfication o r McDisneyfication of societies (Ritzer and Liska; 1997 cited in Conti and Perelli; 2004;3). The impact of those consumption patterns has been considered as the typical Fordist leading to a reduction of the cultural diversity by mean of the demand of a tourist experience that will be more and more reproducing the everyday life patterns of consumption (Contti and Perelli; 2004). Mass tourism is strongly linked to seasonality. The impact of schools closure for the holiday periods as well as companies ´ work programmes and the destination specific weather conditions, all that aspects are gathering great number of tourists at the same time (Shaw and Williams; 1995). Before tourism was a luxury, available mostly for higher class but after the introduction of packaged holidays and development of mobility and technology, travelling became more accessible for everyone. Tourism has aroused on the market as a forceful industry making changes which have both positive and negative economic, socio-cultural and environmental impacts. The development of tourism industry is very important for economy of the country especially for less developed countries as it increase foreign exchange earnings and generates employment. According to UNWTO, tourism stands for 8% of employment and 9% of global GDP and by the year 2019 will provide 296 million jobs (UNWTO cited in MercoPress, 2010). Tourism can have a powerful and beneficial direction for both economic and sociio-cultural change but at the same time it can be destroying. Do actual benefits from tourism go to the host community? Is government ´s priority in development are to provide the needs of the tourists instead of local community? The government blinded by the opportunity of the country to generate the money from the development tourism is forgetting about the negative aspects that the industry can bri ng. Most of the attention has been made to economic aspects of the tourism growth and environmental and socio-cultural issues have been swept out to the second plan. Although to make tourism sustainable it is very important to look at those aspects. As mentioned before tourism enables the development of the destination although, the lack of own capital and a weak economy of some underdeveloped destinations makes foreign investors to build a new hotels that makes tourism being beneficial mostly for the developed countries. The same is with employment. It seems like tourism would give jobs to the local community but in the meantime the investors from developed countries employed the workers with a better education and abilities so the developing country stays with almost nothing. When the development is lower than the position of a country is worse. Leakage is an amount of money that escapes from the local economy (France; 1997). According to Kripperdorf(1982;136), tourism planning is usually in the hands of outside promoters the local population are regarded merely as landowners or as a reserve of labour, not as people entitled to participate in decision making. For example, tour operators owning resorts and sending the customers to the destination which mean that local community wont benefit much from those tourists. They export food for the tourist and employ British stuff. How tourism can be sustainable if it ´s breaking the basic rules of it. The tourism control and planning strategy is crucial in developing sustainable tourism but how can it be done if even government is closing their eyes on the unfair practices in the Tourism sector of that region. The uncontrolled tourism in Goa has a strong impact on host community who has to face the food and water shortage (Almeida; 1996). Moreover, Goan has to face with electricity problems, there is a severe water shortage. The water pipeline that was originally meant for the villagers is now being utilised by the hotels. The transport too is insufficient to transport both locals and tourists (Misquita, 1996a cited in Noronha;1999;101). Very fast process of urbanisation has changed Goa into the concrete jungle. Police is closing their eyes on the drug fulfilled parties. Barely 10 % of Goans have benefited from tourism development, moreover, the foreign investors are buying large amounts of lands in the regi on (Almeida; 1996).All those examples illustrate how unsustainable tourism it is. Moreover, as suggested by Wall and Wright (1977); physical impacts to the tourist destination include alterations to the natural environment, including air, water, soils, vegetation and wildlife as well as changes to the build environment (Mathiesen and Wall; 1999; 38). Mass tourism affects strongly beaches, cliff-side, environment and degraded landscape. In some mass destinations ground water is in an alarmingly low level which is largely consumed by agricultural sector, by the irritation of a great number of gardens constructed due to the development of new summer houses and second homes and golf courses (Molz; 2004;5). Also the beaches have been extended in order to meet tourist demand. The unlimited constructions and unsustainable exploitation of natural resources will lead to the serious environmental problems. Recreational activities organized for tourists have also strong impact. Tourists by touching reefs when diving and snorkeling are damaging them. Also by the great number of boat trips tourist are disturbing marine animals. According to Kripperdorf (1982;135), the mass phenomena of modern tourism have initiated the paradoxial process Tourism destroys tourism. The landscape loses its tourist value through its use, or rather over-use, by th e tourist. Mass tourism is not only a problem of coastal regions but also the winter season is strongly connected to mass tourism. In Alps the number of tourists doubles every 7 years (Dziedzic; 1998). In Tyrol the ski slope is going through the endangered forests. Every year more than 500 hectares of agricultural land is used to make new skiing resorts and slopes (Dziedzic; 1998). Environmental degradation destroys the meaning of existence of tourism itself. The number of tourists is growing every year. According to the World Travel report (cited in Hickman; 2006) by 2020 the natural features of some of the wonders of the world will be damaged by global warming, while other resorts will become seriously overcrowded. The carrying capacity has been described as greatest number of people who can use the place without any damage to the natural resources and without degradation of the environment (Wall and Mathiasen; 1999). The attrition of historical buildings and the saturation of the coasts are one of the problems were carrying capacity has been overtaken. Changes in tourist destinations are inevitable but the concept of carrying capacity has the chance to indicate the amount and the way of change and to assess to which point those changes are acceptable (Mathiesen and Wall; 1999). The socio-cultural impacts are the other aspect of a great importance when looking at the changes in tourism as it strongly changes the way of life of the local communities. Mass tourism is causing displacement of indigenous population by tourists. For example in Hawaii there are about 1 million of indigenous inhabitants, which is a quarter of the whole population (Dziedzic; 1998). In human relationships, the disappearing traditional hospitality is a very important aspect. Especially in the big tourist resorts, these relations were long ago converted into a commodity for sale. Kuhn (2007; cited in Hanna; 2010 HHhhKKKK) argues that sustainable tourism attempts to preserve traditional cultures in a way that the western tourist deems as authentic. If sustainable tourism will lead into that direction it will not be very successful. Tourist resorts also offer its guests a more refined, but a fake version of its folklore and traditions, adapted to the stereotypical images of the visited country. According to Mathieson and Wall (1992; 4) the commercialization of culture, through the marketing and sale of artefacts, may revive traditional art forms or modify them so that they are scarcely recognizable. Which in a long term might create a phony folk culture but at the same moment it can lessen existing unemployment problems and create more jobs. The Tourism authorities are pleased of the fact that tourism is developing in the country but some of the local communities have different opinions on that. According to Ignacio Cembrero in View from Fez (2006), the countrys Islamist party frequently rails against hotel casinos, restaurants that serve alcohol and the growing gay club scene (Ranger; 2006). The tourist must accept the cultural differences of other countries. The most of Moroccans are very religious and tourist has to respect it. Even more tolerate Moroccans can become tired of tourists when seeing nudity on the beaches or tourists wearing t-shirts or short trousers in the churches. It insults their believes and rules. A lack of consideration by tourists for local norms, culture, people or the environment of tourist receiving destinations is leading to unsustainable tourism practices (Poon; 1993 in Wahab and Pigram; 2004;51). This point was also commented by Obrador et al (2009;3) who suggest that local cultures are see n as eroded by a homogenous inauthentic, consumer culture. Moreover, overcrowding and growth of the bad reputation of the destination by breaking ethical rules can be destructive for the destination. There are many places in the world which have been spoiled by mass tourism and after the development of low cost airlines many cities has lost their shine. As most of the products also destinations have a lifecycle. It was clearly presented by Butler (1980) in his model of lifecycle of a tourist destination. He evaluated six stages a destination goes through when tourism development takes place: exploration, involvement, development, consolidation, stagnation, concluding with either rejuvenation or decline. At this stage the destination is visited by small number of tourists who are keen to explore cultural and natural beauty of the place but the number of visitors is limited due to accessibility difficulties and lack of facilities. Here the attraction of the place yet remains unmodified by tourism. In the next stage of involvement advertising and local initiatives are seen as the element of promotion of the destination which results in increase of the tourist number with the pressure on the public sector to develop infrastructure. Next step in the cycle is development in which further initiatives for development of facilities are made by national and multinational companies. In this stage the control of the public sector is necessary as the popularity of the destination and increasing number of visitors may not only be the reason of success but also cause failure and the destination may suffer a change in quality through problems of over-use and deterioration of facilities (Butler; 198 0;92). The consolidation is the next level of tourism life cycle when tourism becomes a great part of the local community. Next step of stagnation occurs when after reaching peak numbers of visitors the destination is no longer popular and only conservative visitors are still coming back. In this stage the environmental, economical as well as socio-cultural problems can be seen as the reason. The last stage is decline where effort is need to maintain the tourist arrivals by introducing new types of facilities like for example casinos. Prague is only one of the examples of the life cycle destination. The city has become one of the most visited cities in Europe after Czech Republic became a member of EU and after the growth of mobility (Global Travel Industry News; 2010). This beautiful, full of historical monuments city was rejuvenated in the last two decades. The commercialization of the city took place and the old town became surrounded by souvenir vendors, Irish pubs and beer gardens losing its authenticity. Also the prices have gone up and all locals who couldn ´t afford been forced to move out of town. Its one of the examples when the way of making quick cash has prevailed over the unspoiled charm of the historic Prague. Mass tourism has led to the development of sustainable tourism in order to reduce negative impacts of tourism growth. Later in time the concept of Post Fordism was seen as the customers seem to acquire more power in determining market tendencies. According to Contti and Perelli (2004;9), this change also tend to meet the new demand for environmental friendly tourism products, being new tourists generally perceived as more educated, interested in local communities culture and in a real interaction with the surrounding environment. Since 1980 the sustainable tourism has began to be an important issue in the tourism industry (Swarbrooke; 1999). By creating a new infrastructure, hotels and businesses the employment is increasing. By travelling people have a chance to experience new cultures and traditions, although not every tourist is keen to do that and some visitors are not interested in it and ignore host communities. Sustainable tourism development is directed especially to create a better understanding of tourism, of how to achieve balance between economic, cultural and environmental aspects of tourism development. It is necessary to encourage people to take responsibility for the environment. Moreover, fair distribution of tourism benefits is necessary and the bigger involvement of local community in the tourism development decisions of their region has to be improved. The sustainable tourism directs to reduce negative impact on environment by introduction of quieter, more fuel efficient aircraft to start from to maximizing economic benefits for the host community rather than the visitors countries. Mass tourism is strongly connected to the high seasonal tourism caused by the great demand of 3s tourism tourists all over the world (Bramwell; 2004). That is why diversification of tourism like development of rural tourism has been developed to minimize saturation of the beaches in the high seasons and to avoid mass tourism. The development of sustainable touris m in very important for the countries where tourism industry is a main element of the local economy because the traditional beach holidays will decline caused by the saturation if the mass tourism will be increasing with that speed (Swarbrooke; 1999). According to Perry (2001), the climate change caused by humans will result in future modification of the climate conditions for example in the Mediterranean area, whereas the northern and western Europe climate will be improved. In 1992 on the conference in Rio de Janeiro in Brazil the first strategy document on sustainable tourism has been announced Agenda 21 as the basic economic model of tourism in XXI century (Hanna; 2010). Although, the Agenda 21 has meet various criticism mostly due to its non-binding treaties allowing most of the recommendations surrounding climate change and various other cultural issues to be ignored by the international community (Hanna; 2010). Nowadays, alternative forms of tourism have been emphasized but taking in account that even small group tours can be damaging the sustainable tourism is hard to accomplish. Latest debate of Tourism Concern came to a conclusion that all-inclusive holidays, arguably the epitome of mass-packaged tourism consumption should be banned (Farrington; 1999 cited in Sharpley and Telfer; 2002; 304). For example Gambias tourism authorities have banned all-inclusive holidays in 1999 (Sharpley and Telfer; 2002). It is an effective contribution to the development of destination. This could be a possible solution of applying sustainable tourism into a real life but it is doubtful if it would work for every country. Another alternative solution suggested by France (1997;89) is the development of holiday complexes which provide artificial  ´sun-warm water` environments (e.g. Center Parc villages), located at points of maximum market access which could be an exit for achieving sustainable tourism just if the great number of people would choose it instead of normal holidays. In conclusion, the growth of tourism seems to be inevitably unsustainable. Tourism is giving employment and economic benefits but for example in the Third World countries the division of money is unequal. The powerful developed countries are always going to be stronger than less developed countries if management will not be carefully planned. So even if tourism is bringing money, it is not always bringing it to the right place. Nowadays people blinded by money forgetting about more important things like passing their tradition to the next generation by conserving it. Mass tourism is termed as a neo-colonialism which can be compared to army forces where instead of their invasion we have an invasion of the tourist influx (Dziedzic; 1998). There is no solution to stop people from travelling. The great understanding of negative impacts would lead to better sustainable tourism development but this need a high number of people involved in it which is hard to accomplish as nowadays people don ´t think much about the future risk related to the planet because not to go away is like not possessing a car or a nice house. It is a marker of status in modern societies (Urry; 1990;4). There is a lack of sustainable understanding and adequate tourism control to develop sustainable tourism. Sustainable tourism will not eliminate negative impacts of tourism but it could be a way to minimize its impact. Because if the growth in mass tourism will continue as fast as it does now the global warming will be arising and some destinations will suffer unbearably high te mperatures with an increase in the risk of fire. All those changes will lead tourists to changes in their holiday destinations, which not necessarily means stop of mass tourism. Tourist will continue with transport use even if they will reduce their travels, it will be still environmental damaging. All the facts are coming into conclusion that the best way for sustainable tourism would be staying at home.

Friday, October 25, 2019

The Platonist Tradition and the Ordering of Knowledge Essay -- Educati

The Platonist Tradition and the Ordering of Knowledge ABSTRACT: I argue that the contemporary crisis in education — that nothing appears valid as a discipline unless it has a utilitarian value — may be challenged from the perspective of the Platonist tradition. The ascent through philosophy to the vision of Beauty in itself in Plato's Symposium affirms the perception of beauty or nobility as the ultimate end and value of all knowledge. Marsilio Ficino's adaption of Plato in the Renaissance articulates a more metaphysical ascent which broadens the objects of knowledge in order to include the cosmos and the arts as well as philosophy. Together, these two accounts provide a foundation for understanding the ordering of all knowledge toward the end of the perception of beauty or nobility. There is no dichotomy between the sciences and the humanities: there is only a hierarchy of disciplines according to a scale of metaphysical nobility. The sciences, the arts, history, and philosophy are the steps toward knowledge of Beauty in itself. They constitute a vision of liberal education that is not utilitarian, but whose value must be understood precisely through the moral concept of nobility that is the end of such an education. In embracing the concept of beauty or nobility, liberal education affirms the value of life itself. The task of education today is beset increasingly by utilitarian pressures. Mathematics and the sciences seem to be of little interest in themselves, valued only for the Cartesian goal of making humanity the "masters and possessors of nature." (1) The arts are despised, and history and literature simply dismissed—for these require not only reading with care, but the perception of significance within the daunti... ...tary VI. 4, p. 112. (12) Ibid. V. 2, p. 86. Pulchritudo is Ficino's word for "beauty." (13) Ibid. V. 6, pp. 93-94. (14) Ibid. VII. 15, p. 172. (15) On this development, see Kristeller, "The Modern System of the Arts," in Renaissance Thought and the Arts, pp. 163-227. (16) Alberti, On Painting, trans. Cecil Grayson, ed. Martin Kemp (London: Penguin, 1991), p. 71; On the Art of Building in Ten Books, trans. Rykwert, Leach, and Tavernor (Cambridge, Mass.: MIT Press, 1988), p. 303. (17) See the selections in Elizabeth G. Holt, ed., A Documentary History of Art, 2 vols. (Princeton: Princeton University Press, 1982), 2: 74-86, 141-46. (18) On the importance of narrative, see MacIntyre, After Virtue, pp. 215-16. (19) Aristotle, The Politics, I, 1-2, 1252 a1 - 1253 a35. (20) See G.W.F. Hegel, The Philosophy of History, especially the Introduction.

Thursday, October 24, 2019

Recommending a Marketing Mix for a Service ‘Lumia’ 800

GAC012: Business Studies Assessment Event 3 Recommending a Marketing Mix for a Service ‘Lumia’ 800 of NOKIA Mobile Company’ Student: Zhou Siyan ‘Effie’ ID number: ZMSC22222 Tutor: Maqui Due Date: November 19, 2012 Date submitted: November 19, 2012 Word Count: 1249 words Table of Contents Executive Summary 1. 0 Introduction 2. 0 Research Methodology 3. 0 Research Findings 4. 0 Discussion 5. 0 Conclusion and recommendations Reference List Executive SummaryWhen technology change the way people interact with each other in daily life, those writing days were gone with letters and postcards and personalized greeting cards and they are turned into emails, online social networking chat, sending text messages mostly with a mobile phone. The research paper is about choosing a product on which we will do and recommend a marketing mix. In order to come up with a good marketing mix, we gathered information online and from some interviews, discussion and findings w hich finally given our own conclusions and recommendations.The outcome of the paper concentrated on the recommended marketing mix for a chosen product which is lumia from ‘NOKAI’ and for its competitor which is G21 ‘HTC’. Therefore, there are different own style between the two companies in doing their marketing mixes, also we believe that our recommendation for a marketing mix for Nokia is considerable. 1. 0 Introduction This research is focus on recommending a marketing mix for a chosen product which is Lumia 800 form the NOKIA mobile company. A new type of mobile phone, with new designed out looking and the powerful windows phone 7. operating system, not only can be used for daily phone calls, sending messages but also is a perfect integration of work and leisure for people with it can get contact with social network and surfing the internet and enjoy the music or movies, books anytime anywhere they want. There is no doubt that this product is popular am ong teenagers, but actually our target market is people from 15 to 40 years old. The key success factors in this market are as follows: Appearance design, Operating system, Product quality, Brand awareness.Moreover, the reason why we chose Lumia 800 from NOKIA mobile company as our product is that representative products of NOKIA now whenever considering its quality or satisfaction As for the SWOT of NOKIA Company, firstly, the strengths is a position as industry leader in the telecommunications and electronics industry. Secondly, the weakness is that it is cannot sustain its current marketing rate. Thirdly, opportunity is that its marketing are all around the world. Lastly, threats are the competitive pressure from other companies, such as Apple, Google.As for marketing mix of the product Lumia 800, the price we recommend is about 1800 RMB and we decide to promote it through TV, Magazine, Film or any other possible way. As for place, we plan to set up monopolized store and expandin g to the overseas markets. The outcome of the research is that the NOKIA with an excellent marketing mix can finally overcome its weakness–the declining market position. It is the target object on (Lumia 800) and popularity of windows phone OS that determine our choice of the marketing mix. 2. 0 Methods . 1 In order to collect the data, an interview is done in relation to the NOKIA Company and the product by asking questions from the managers in phone selling company. Moreover, we visit some appropriate Internet sites such as the official website of NOKIA and Google, Wikipedia and so on. From the way we used different websites to widen the scope of our research and gather important facts during interview to give clarity to vague topics concerning our report, the data collection methods can perfectly address the research bjectives. 3. 0 Findings A key competitor is the HTC Mobile Company and its marketing mix is as follows The product is HTC G21(Sensation XL), with 4. 7 inches of high-definition display and GSM & WCDMA network system and 8000000 pixels camera and it is a very popular product of HTC. The price on sale now is 2079 to 3699 RMB. As for place, product are on sale in monopolized store around the world. Promotions can be done in several ways, like on sale with plan cap or with tax-free.The analysis of the current SWOT of NOKIA is as follows: strengths is its position as industry leader in the telecommunications and electronics industry. Also, it shows to the world the incredible ability to adapt to the market. Weakness may be that it has grown so huge, as the fifth most valuable brand in the world, that it cannot sustain its growth at its current rate. It still have some opportunities like Nokia's leadership in the area of mobile phones and its versatility open the company up to a wide variety of communications and mobile device possibilities — markets that are growing throughout the world.Threats are that Nokia is facing a number of thr eats from companies such as Apple, Google, and Research in Motion, all of which are investing heavily in the mobile phone industry in an attempt to gain dominance. The marketing mix we recommend is as follows: NOKIA Lumia 800 with large display screen, the shape of phones, the face plates and the soft key touch pads charges about 1800RMB which can be accepted by most of the customer and maybe the innovation of Promotion Method Oriented by Target Consumer is necessary. We decide to promote it through TV, Magazine, Film or any other possible way.As for place, we plan to set up monopolized store and expanding to the overseas markets. We came up with a promotion strategy: NOKIA can enhance its Promotion Management and built a large database, making a dose control of terminal promotion activities. Furthermore, it is a good choice to have a surprise price on holidays and it can be on sale on a duty-free shop to attract more customers. Here are the interview summary: The ratio of concern o f the Symbian OS (NOKIA’s own system) Month1357911 The ratio of concern (%)67. 265. 460. 857. 754. 847. 2 Table 1 From table 1, we can know that the ratio of concern for the Symbian OS in 2010.The Symbian OS is the primary OS of NOKIA; the data can reflect the rise and decline of NOKIA. Graph 1 The data from Graph 1 is ajusted from the table 1. According to this bar graph we can clearly see the trends reflecting the rise and decline of NOKIA. 4. 0 Discussion We came up with the marketing mix based on its recession during these years and also referred to the statistical data and the current situation analysis. the reason why we chose Lumia 800 from NOKIA mobile company as our product is that representative products of NOKIA now whenever considering its quality or satisfaction.And the price is 1800 because it can easily be accepted by ordinary people to attract more customers. We build up NOKIA’s own franchise stores, according to the successful case-apple store. There a re a lot of factors will affect the findings, like the information online and the interview of or the advice from teachers. 5. 0 Conclusions and recommendations After long time discussion and findings and information we gathered online and from interviews we determine our final marketing mix for NOKIA Lumia 800. To summarize, the price we recommend is about 1800 RMB and we decide to promote it through TV, Magazine, Film or any other possible way.As for place, we plan to set up monopolized store and expanding to the overseas markets. The final marketing mix has its competitive edge when we consider its price. The price is reasonable but still quality-guarantee. What’s more? The brand awareness, just like most people will choose to buy the well-known brand instead of a normal brand even they have a similar product at same price. Reference List Wikipedia (2012), Nokia [online] Available at: http://en. wikipedia. org/wiki/Nokia (Accessed November 5, 2012) Wikipedia (2012), HTC [o nline] Available at: ttp://en. wikipedia. org/wiki/HTC (Accessed November 5, 2012) HTC. COM (2012), the HTC phones [online] Available at: http://www. htc. com/us/smartphones/ NOKIA. COM (2012), the Lumia 800[online] Available at: http://www. nokia. com/us-en/products/phone/lumia800/ (Accessed November 5, 2012) Wikipedia (2012), marketing mix [online] Available at: http://en. wikipedia. org/wiki/Marketing_Mix (Accessed November 5, 2012) Mysmartprice (2012), the Lumia 800[online] Available at: http://www. mysmartprice. com/mobile/nokia-lumia-800-msp1531 (Accessed November 5, 2012)

Wednesday, October 23, 2019

Eating with Your Hands Essay

Society today is one big melting pot. People bring their customs and cultural traditions and it conglomerates with others creating these norms we follow. We live by, what time has created over time, a status quo, or social rights and wrongs. In the passage, Eating with Your Hands, the author opens the topic about etiquette, one of the major social controversies. She talks about why some foods are only acceptable to be eaten with proper utensils while others can be â€Å"finger food†. It’s true—but why is that a known rule? And why is it frowned upon? The passage has some background history of people groups within certain countries eating food with their hands, and how it almost gives an individual a better sense of what he or she is eating. The author brings up how it’s the meeting of the soul and the skin; whereas silverware places a distance between you and your food. She compares it to that of two people making love—giving food and yourself an intimate relationship. I got the sense that society has changed the soul and feeling behind food and meals due to the kosher norms of modern day etiquette. Personally I have never given thought to how I eat my food in comparison with other cultures. Growing up in twenty-first century America I have always eaten the way I’m â€Å"supposed† to; I never gave it a second thought. My culture has almost given me tunnel vision, letting me focus only on what I know as acceptable or natural. This topic opens my mind to what else I might be blinded to. I have never explored what other cultures grow accustomed to like religion, style, relationships, family dynamics or even school. I have always considered myself incredibly fortunate for the life I live, and therefore I never examined the varying cultural aspects of differing nations or people groups. As far as the message of society erasing the intimacy of our meals to ourselves, I can absolutely sympathize with the author’s thoughts. In retrospect, the singular thing that could most certainly bring my family together was the warm meal that awaited us. The physicality of sharing a meal together provided each of us the opportunities to engage, with every member of my family, our singular experiences. Food is a social activity! Assuredly, eating is an activity. When an individual goes out with his or her friends, more often than not they all get dinner together. When one throws a birthday party, a favorite restaurant or catering or favorite home-cooked meal is involved. Social interactions like dating usually incorporate food of some sort. In the generation of everything digital, it is common to take a picture of a meal and post it to a social media. Food has always been a part of social interaction. I do think that society has put a strain on the comfort of eating how we desire, without our conscious recognition. Perhaps because we grew up learning that we couldn’t eat spaghetti with both hands.